AT A GLANCE

Challenges

  • Risks to growth in existing business led to the desire to explore new opportunities 

  • Constrained timelines to deliver growth and maintain shareholder value 

  • Important that the wider market did not become aware of our client’s strategy deliberations. 

Benefits

  • A Board that is well informed about the opportunities in the adjacent market space 

  • Clarity on information gaps and steps to resolve them 

  • A clear view on a strategic growth plan

Network Operator: Supporting the development of an expansion strategy

Our client objectives

Our client asked us to work with them to determine the extent of the growth opportunities they could access through expanding their operations into an adjacent market. They asked us to identify and assess market trends, assess the attractiveness of market entry options and identify potential acquisition targets. 

 

Our approach

We supplemented our existing market knowledge with targeted research and expert interviews to develop a comprehensive market assessment suitable for sharing with our client’s Board. We determined the scale of the growth opportunity and identified alternative market entry approaches, including organic growth and partnering/acquisition to leverage existing capabilities within the business; then assessed the pros and cons of each option. We worked with our client to agree a set of selection criteria against which to assess potential targets and undertook a detailed analysis of the companies to enable management to determine their preferred growth strategy.    

Outcomes

  • We provided our client with a detailed review of a complex area of the GB energy market. 

  • We worked jointly with our client to determine the criteria to use in assessing the potential benefits to be gained from alternative acquisition opportunities. 

  • We provided sufficient detail and insights on the range of market players to enable management to determine its preferred strategic approach.   

“Our work helped our client to understand the potential opportunities offered by this adjacent market space and the options it can take if it wishes to incorporate the area into its growth strategy.”